EXPERIENTIAL WORK

 

BELOW IS A COLLECTION OF VARIOUS ACTIVATIONS, FOOTPRINTS, ENVIRONMENTS, CONSUMER ENGAGEMENTS AND PRODUCT ROLLOUTS ALL COMPILED AND PRESENTED IN 3D RENDERS FOR VISUALIZATION.

 

Ford Maverick Raptor exhibit

Client Briefing: Create an exciting space for an unveiling for the Ford Maverick Raptor. Activations will be continuous at various extreme sporting events as well as auto shows.

Delivered: Mountain themed activation with changing interactive panels for attendees to see truck in various environments. Various information stands as well as a centralized info desk will give attendees an opportunity to pick up swag, enter for drawings for merchandise by entering hashtags, and receive info on upcoming vehicles.


meiomi wines gazebo

Client Briefing: Create a permanent outdoor space to be used year round for Meiomi wine brand. Structure should occupy given dimensions, have back-stock area, central location for serving Meiomi wines, and an outdoor area for attendees to stop and enjoy recent and favorite Meiomi products.

Delivered: An italian villa inspired gazebo, well branded with current Meiomi graphics-completely interchangeable. well finished with natural materials, plants and polished stone will be an inviting place for attendees to enjoy Meiomi products and encourage them to stay.

 
 

modelo mercado campaign

Client Briefing: Create a recognizable campaign and branding for Modelo with the focus to be on a market for attendees to purchase product. Concept will need to be able to adhere and adapt to various locations and footprint requirements without losing iconic and recognizable design language and branding.

Delivered: A Modelo Mercado Concept, complete with signage and branding to be use across various activations. An iconic “arch” will be the recognizable aspect and will be used with traditional imagery and graphics true to the brand while also leaning on modern touches to upscale product.

 

pacifico surf shack

Client Briefing: Create a mobile space for attendees to enjoy and interact with Pacifico products. Space should capture the spirit of the Pacifico brand and incorporate the new branding guidelines.

Delivered: A “Surf Shack Concept”. A Cube trailer that fold and unfold and can be towed to events incorporating the latest graphics of the brand. A bar tender will serve drinks in a central location while attendees will be able to enjoy themselves on side tables all while enjoying cold pacifico in carefree surf shack environment.

 

sobe fresca mix it up campaign

 

modelo dia de los muertos coffin cart


 

corona breakaway


giants stadium rebrand


 

corona premier amex pro golf tournament


 

cheil @ Samsung

DJ BOOTH CONCEPT

Client Briefing: Create an immersive experience within outdoor and indoor shopping areas showcasing the connectability of Samsung mobile products to social, music related, and creative apps.

Delivered: A unique booth with expressive and intriguing design to capture foot traffic. Once inside, audience will be able to observe and create live podcast segment or relax and enjoy music from the DJ station while interacting with modular furniture. Audience will be encouraged to stream, hashtag with their creations to receive free merchandise and downloads exclusively from Samsung.


DJ Booth without graphics

Samsung DJ Booth Interior Concepts

Samsung Galaxy Pop-Up Studio

Samsung Galaxy Rover and Rover Lite

Layout Ideation

structure specs and layouts

 

Rover Insert Layout